5th Element Magazine
It’s said the only constant in life is change. For Downtown Santa Ana (DTSA), it has been a culture and hub that truly embraces this idea. With an oncoming wave of new entrepreneurs, DTSA has been buzzing throughout Southern California, creating a fresh atmosphere for an area few would have guessed to be a hot spot for the current generation. It began when property manager, Ryan Chase, took a chance and worked towards making his vision come alive. Within a span of a few years, a breath of new life has entered DTSA and the mark of another era has definitely begun. We sat down with Ryan, along with a host of individuals who have helped make the new East End of Downtown Santa Ana the vibrant and revitalized area that it is now. Read More...
Downtown Santa Ana Comes Alive With The East End Artwalk Saturday, March 1
The East End Artwalk bustles with vibrant art exhibits, sales, food, live music, and community for the celebrated event.
The East End Artwalk spills into the streets of Downtown Santa Ana for the March 1 artwalk, that runs along 3rd and 5th streets, and Bush and French streets. The monthly event caters to creative spirits and curious onlookers alike, and features a variety of exhibits including a street wear expo, Star Wars themed art show, and a special event in honor of Women’s History Month. Accented with local food and live music, the East End Artwalk continues to thrive, satiate, and inspire.
Konsept returns to the East End Artwalk with “Bricks,” a local mini street wear Expo in Plaza Santa Ana located at 4th and French Streets. Bricks applies the idea of building something new with integral pieces, and will showcase work from ten of Orange County’s hottest up and coming designers. The brand sale kicks off at 6 p.m. with vendors including Konsept, Factory, StandStill Street Wear, FS Clothing, Tripp Apparel, and more for the fashion forward event. Live music from The Mighty Mighty Storm Giants, D. Scott, Critic, Johnny Love Band, and DJ Ableltron heightens the energy.
Art shows are a highlight of the East End Artwalks, and Tarte Vintage raises the thematic bar with their star wars inspired art show “Return of the Tartewalk.” Bands including Lobo Incognito, Repeated Measures, Chakita, Media, and more add to the atmosphere of the show, located at 206 East 4th Street, Unit B in the back alley. Massive live projections of all things Star Wars will add an exciting visual element.
MC Gallery celebrates Women’s History Month with the “City of Women” art exhibition featuring local Santa Ana female artists. The opening reception and art exhibit will take place at The Frida Cinema at 305 East 4th Street from 6 – 10 p.m. The exhibit spotlights local artists Adriana (Skinny) Martinez, Alicia Rojas, Alo De Leon, Artemis Nolasco, Anna Brittell, and more. A post event reception will take place immediately following the exhibit, at MC Gallery located at 415 N. Sycamore Suites 102 at 10 p.m.
Fernando The Artist presents his first personal art show featuring “The Return of The Santa Ana Big Foot.” Presented by Konsept, the show will offer paintings, illustrations, charcoal and silk-screenings. Free Big Foot t-shirts will be available for early attendees, with an additional live side walk show by Brit Rodriguez. The free event kicks off at 7 p.m., and takes place at 305 E 4th Street, Suite 103.
The exhibits continue with the pop up art show and sale, “Santa Ana Wins” presented by CW&CD Gallery and hosted by Jouvon x Stoop Down Ltd. The event kicks off at 220 E 4th Street, Suite 105 next to The Playground Restaurant. Vapor Lair at 210 E 4th Street and Bespoke Cut & Sew at 206 East 4th Street will also be on hand for the March artwalk. The Yost Theater rounds out the festivities with the East End DTSA Artwalk After Party hosted by Bespoke Cut & Sew, Vapor Lair, and The Leverage.
The energy and exhibits of the East End Artwalk attract art lovers from near and far, and embody the spirit of Santa Ana’s artistic community.
IO by Playground
220 East 4th St.
Since debuting in November 2011, Playground has firmly established itself at the forefront of the Orange County dining scene, earning legions of followers in the process. As sharp as Chef Jason Quinn's cooking is, though, there was just something more that he wanted. He dreamed of a place where he could truly celebrate his obsessively-sourced, often times scarce ingredients, an intimate venue where the bounds of cost, complexity, and time go out the window. His vision has been realized in the form of IO, an invitation-only dining series held sporadically at 2.0, a "culinary theater" of sorts situated right next door to the main restaurant (the space is also used for private dinners, pop-ups, cooking classes, and other special events). Inside, you'll find an intimate room housing 17 seats surrounding a well-equipped exhibition kitchen. Read More...
305 East 4th St.
[East End] saw what the Cinematheque was and is doing in Long Beach and has now provided them the opportunity to run and program a full-time arthouse cinema—which truly equates to any film geek's dream. The permanent space--inside what is now the Fiesta Twin in Downtown Santa Ana--permits the nonprofit to run student films, LGBT fare, films that lack distributors or have micro-budget, and other pieces of the cinematic spectrum that may have otherwise never met a wall to be shown on outside of computer and television screens. And come September, the Cinematheque's permanent location—two screens with some 650 seats between them—will be offering daily servings of cinematic goodness on top of its local, Long Beach mobile programming.
Fourth Street Market
Coming Spring 2014
Orange County to Have a Real Food Market In—Where Else?—Downtown Santa Ana
The idea is to have a dozen small-scale restaurants that in a Mexican mercado would be called fondas, as well as coffee, beer, and wine. There will be kitchens for smaller-scale projects, like incubators for people whose business models are too large for the cottage food law but too small for traditional commercial kitchens; a gluten-free kitchen and a confectionary kitchen. The market part will emphasize local artisans, including a butcher shop to be run by Michael Puglisi, a whole-animal butcher who moved West from Boston's Butchershop and rose from in-house butcher to sous chef at Bouchon in Beverly Hills. Much of the food for sale will come from the commercial kitchens, and there will be a demo space as well. Read More...
200 East 4th St.
9 years ago we opened our first location in the heart of Costa Mesa. Before then it was a different time, sneaker boutiques weren’t a term just yet. For basketball shoes you would check out Footlocker. For skate shoes you would check out Niketown etc. It’s 2012 now and we now have a stores in San Diego and also Downtown LA. Orange County is where we started where our first store is. Downtown Santa Ana in the past few years has grown into a very exciting city. A lot of good energy has been flowing through with new businesses coming in making a lot of noise and we had to be a part of it. We are proud to announce our 4th BLENDS location in the heart of Downtown Santa Ana. We are on 4th St. which is historically the main street of Santa Ana. Please come check us out.
Get to know east end again
- or for the first time
With extensive building and landscaping renovation, including the opening of several new retailers and renovated restaurants as well as several establishments that will be opening over the coming months, East End is a pedestrian promenade located between 3rd and 5th Streets and Bush and French Streets in the heart of Downtown Santa Ana.